UX/UI Designer
My interest and curiosity in Science, Arts, and cultures help me understand more our environment’s challenges and its beauty. Highly motivated interested in UX / UI with an eye for Design, enhancing and innovating the overall user experience of products and ways of living.
Positive, team-oriented attitude, with good communication skills. I which I can use to express my creativity to solve with innovation or improve ways to simplify our life where needed.
Experience
UX - UI Design
Personal
UX - UI Design
Jun 2022 - March 23
The Keyholding company
Product Design lead
Leading Design Projects: Cultivating a design-first culture
leading teams through Design Thinking Framework for digital products
User-Centric Approach: Uncovering insights through research
assessing the current state and vision for digital products
Product Optimisation Based on user feedback and analytics
Elevating Design Processes and practices for enhanced product success also merging design with Agile processes for better product outcomes
2019-2020
Reeds Exhibitions
UX Designer
Supported two remote teams, I follow the full process
Design cycle from Discover to testing I am integrated within the lean and agile environment following Scrum. I work closely with the BA and PO in order to understand the business needs set KPIs and MVPs, currently working with:
- Matchmaking team’s product is to enable recommendations between customers (Exhibitors to visitors for show events)
- CMS Team, in charge of looking at the platform where all the shows are hosted.
Feb 2021-Jun 2022
1account
Head of UX/UI Design
I have the great pleasure of representing Design team at 1account by setting up the Design team and establishing:
Team structure: following the design thinking framework (Team Culture, design process and user centred design) Defined way of working with other teams, Build a design library, worked lean and agile within sprints.
Brand: Helped refine the brand and guidelines to improve the company's presence, visual alignment of the products, tone and message.
Marketing: Supported the Sales and Marketing teams on projects both tangible and non tangible.
Worked in multiple projects such as web, app and vending machine, integrations, creation of new products.
Recruited and Mentored peers
2018-2019
YLD
UX Designer
Worked on a client and projects such as
- DoctotorLink
- YLD website
- NBank Competitor analysis
Applying the Design Thinking framework and Design process or lean UX where needed.
2017-2018
Edgefolio
UX-UI Designer
Worked on various projects such as
- Morgan Stanley - Fundlogic hedge fund platform
- Edgefolio branding
- Website and implementation
- Product Design
Method: Lean UX / UI, Heuristic evaluation
Sprint Design: understand/Ideation, Sketch, prototype, decide, validate.
Research: Workshops, interviews, surveys
Testing: A/B, Preference test, call, face to face
2016-2017
Octopus Investements
Junior UX/UI Designer
Redesigned a Sales team dashboard and main reporting tool
Method: Lean UX / UI
Discovery phase: Problem identification,
Research: Workshops, interviews, surveys, mouse track
Roadmap planning
Prototyping
Testing
Delivery
2012 - 2016
Octopus Investments
Software delivery - Applications
I have worked on the design and execution of internal process as well as managing a developer in order to deliver BAU (Business as usual) system issues. This involves Business analysis, client facing and software development and delivery.
Maintained relationship with 3rd parties to manage accounts for external software and development.
Application support: Analysed, listen and observe reoccurring issues that could become future features for products, based on impact and cost.
Jun 2023 - October
Dealfront
Product Design
The primary objective is to re-structure the existing "Connect" product to become a cross-platform solution that integrates seamlessly with all Leadfeeder products.
Analysis: Perform a thorough review to understand existing features, target platforms, team skills, and budget limits.
Feature Identification: Identify essential and platform-specific functions.
User research: Identify behaviours needs and pain points
Project Structure: Streamlined and focused, prioritising core functionalities together with the Project Manager.
Sep 2023 - Sep 2025
Titanbay
Product Design
Supported the product team in designing and simplifying private markets investment journeys across Titanbay’s platform, helping wealth managers and investors understand, access, and manage fund opportunities with greater clarity.
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Designed UX flows for private market investment platforms supporting wealth managers and investors
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Simplified complex investment processes into clearer user journeys and information architecture
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Created unified product experience across fund structures for front-office and operational users